Greg Lindsay (freelancer), Greg Mayerowitz (AP), Nancy Trejos (USA Today) When you’re trying to make your mark as a blogger, placing contributed articles in various media outlets can only bolster your credibility and lead to more exposure. Every editor may have their own opinions, and the topic matter is often a subjective business, but no...
Featuring American Express, Starwood SPG, Southwest Airlines, Hyatt Hotels, and Lufthansa. Case studies and breakdowns of how to build readership through blogging and branding. How can you keep the division between business and editorial as a single blogger? How do you maintain your credibility with your readers, is it transparent enough? These are some of...
When you’re trying to make your mark as a blogger, placing contributed articles in various media outlets can only bolster your credibility and lead to more exposure. Every editor may have their own opinions, and topic matter is often a subjective business, but no matter where you’re pitching, you need to think about the “expert”...
