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From Something to Something Great
May 11, 2013 @ 9:30 am - 10:45 am MDT
The purpose of this session is to learn from other successful bloggers, get motivated to keep blogging and get empowered with actionable blogging tips. Here are two success stories from BoardingArea in 2012. Andrew of Points, Miles, and Martini’s credits the inspiration to get more serious about blogging to his attendance at a BoardingArea-sponsored education trip to BlogWorld. It paid off, his same-to-same traffic metrics increase of page visits of 859.55% in 2012 is pretty impressive. Enter Greg of Frequent Miles. His change in strategy and embedding himself into the activities of the frequent flyer lead to a similar success story in 2012 for this blog. An increase of 998.27% in unique visitors in similar same-to-same traffic metrics is yet another story to be shared. Join these two bloggers as they recount the small steps that lead to this very huge jump in blogger readership.
Andrew Lindsay is a part-time blogger and full-time business traveler. He travels the world every week to a new location accumulating points and miles along the way. He enjoys helping friends, family, and readers travel better. I’m always interested in learning about new products or destinations.
Greg Davis-Kean. After working over 18 years in software development, Greg now works full-time as the author of the Frequent Miler blog. His goal is to seek out creative new ways to earn points and miles, and to eventually find the “perfect perpetual point machine.” When not traveling, Greg lives with his wife and teenage son in Ann Arbor, Michigan.
Takeaways
- How to identify if your blog is capable of traffic increases
- Identifying that Aha! moment when progress meant something real
- How many one-step forwards and two-step backwards is reasonable
